The MSBM Special Executive Masters Programme (SEMP) in International Marketing Strategy allows you to update your skills, develop new skills, and explore and develop interests in a wide range of topics. These courses can be taken as personal or professional development and may enhance your employability.
The encapsulated Special Executive Masters Programme in International Marketing Strategy is for high-performance managers and directors who work in critical roles using available resources to produce products and services that satisfy the customers effectively. The Programme is also useful for managers and directors who need an intensive course to cover the key areas that drive success and profit in everyday business marketing.
This Programme is designed to give you a comprehensive understanding of the key skills and practices used by marketing executives and their organizations to make informed marketing decisions vital to any business’s success. Participants will learn how to critically evaluate key marketing models and apply them to a real-life business problem at a strategic level.
Mode of Study
Using Web-based technology, this program provides self-paced, individualized instruction that can be taken anywhere and anytime an individual has access to a computer and the Internet. This programme is suitable for successful professionals or specialists in the private, public, or voluntary sectors who have new management responsibilities and need to expand their management knowledge quickly.
This Programme serves as a refresher course for those who had their Master’s a long time ago and need quick reminders and professional/ academic updates, while it serves as a primer for those very experienced Professionals who never made time out for their master’s yet require the academic and practical relevance of this master’s experience.
It is a short executive training that runs online for 6 months. Upon successful completion of the Programme, candidates will be awarded a Continuing Professional Development (CPD) certificate in the specific Programme they have completed.
What is a CPD Course?
Continuing Professional Development (CPD) is how professionals maintain and enhance their knowledge and skills. The world is constantly moving at a very fast pace. Hence, undertaking CPD is essential to support a professional in his/her current role as well as helping them with career progression. CPD is all about upgrading knowledge, skills, and capabilities to remain effective and compliant.
A CPD course is an investment that you make in yourself. It’s a way of planning your development that links learning directly to practice. CPD can help you keep your skills and knowledge up to date and prepare you for greater responsibilities. It can boost your confidence, strengthen your professional credibility, and help you become more creative in tackling new challenges.
Is SEMP International Marketing the right Programme for me?
If you want to understand how to align marketing strategies with business strategy and how high-performing business leaders make better decisions about their products, services, customers, brand, and competition, then this is just the right Programme for you.
Why SEMP International Marketing?
This Programme is designed to give you a comprehensive understanding of the key skills and practices used by marketing executives and their organizations to make informed marketing decisions vital to any business’s success. Participants will learn how to critically evaluate key marketing models and apply them to a real-life business problem at a strategic level.
This 100% online certificate enhances your understanding of the role of marketing in organizational strategy and highlights the advantages of using a cross-functional perspective to lead successful companies or units.
By the end of six months, you will have worked through several case studies, have access to numerous online academic materials, interacted with peers from different countries and backgrounds, and also have received directions from the best business trainers in the business world today.
Who Should Enrol in This Online Certificate Program?
The SEMP International Marketing Strategy Programme is designed for entry-level managers, up to mid-level managers, senior managers, or directors who are in a general marketing role or fast approaching such positions and are seeking an opportunity to obtain a richer, deeper understanding of marketing skills.
Here are some of our current online SEMP IMS students:
- Marketing Professionals
- Senior Marketing Directors
- Marketing Managers
- Business Owners
- Government officials
