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PhD

Ph.D in Marketing

Instructor
GAU Global
  • Description
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Departmental Courses

Year 1
Fall Semester
MGMT604 Advanced Research Methods CR:(3,0)3 ECTS:10
MARK601 Advanced Marketing Theories CR:(3,0)3 ECTS:10
MARK602 Theory of Consumer Behavior CR:(3,0)3 ECTS:10
Spring Semester
MARK603 Integrated Marketing Communications CR:(3,0)3 ECTS:10
MARK610 Current Issues in Marketing CR:(3,0)3 ECTS:10
MGMT601 Advanced Management CR:(3,0)3 ECTS:10
Year 2
Fall Semester
PTRME001 Departmental Elective CR:(3,0)3 ECTS:10
MARK630 Seminar in Marketing CR:(3,0)3 ECTS:20
Spring Semester
QUAL600 Qualifying CR:(0,0)0 ECTS:30
Year 3
Fall Semester
THES600 Thesis CR:(0,0)0 ECTS:30
Spring Semester
THES600 Thesis CR:(0,0)0 ECTS:30
Year 4
Fall Semester
THES600 Thesis CR:(0,0)0 ECTS:30
Spring Semester
THES600 Thesis CR:(0,0)0 ECTS:30
Elective Courses
MGMT605 Advanced Report Writing in Social Sciences CR:(3,0)3 ECTS:10
MGMT606 Organizational Behavior CR:(3,0)3 ECTS:10
FIBA601 Theories of Final Decision Making CR:(3,0)3 ECTS:10
FIBA602 Financial Markets and Instruments CR:(3,0)3 ECTS:10
FIBA603 Monetary Theory and Policies CR:(3,0)3 ECTS:10
FIBA604 Global Financial Management CR:(3,0)3 ECTS:10

 

What Will You Learn?

  • PhD in Marketing students work alongside Girne American
  • University’s Business & Economics Faculty. PhD candidates aim
  • to address problems that organizations face in seeking to provide
  • products and services that meet the marketplace and customer
  • demands. The program is composed of seminars and applied as
  • well as theoretical research with faculty members.
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Girne American University was established in 1985. Having made a small start with seven students, our university has become a strong university today, with more than 180,000 students studying since 40 years.

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